Halfmoon came to us needing a massive redesign. They needed a flexible, responsive ecommerce site that converted well on all devices. Branding was also something they wanted to highlight more and bring to the center stage. Product discovery and sales were vital.
PREVIOUS SITE DESIGN
PRODUCT CLARITY & FOCUS
We fell in love with their product photography and realized their customers felt the same way. We enlarged the photography dramatically and brought more attention to not only the products but they way the products were used in the real world.
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